Arlen Modeling Agency

The goal of this project was to build a robust, highly optimized multilingual web application with a focus on SEO and performance. The project aimed to cater to a diverse audience by offering content in multiple languages, ensuring accessibility and usability on a global scale.

Arlen is a dynamic web application built on Next.js, leveraging React components for efficient, reusable code. The website incorporates advanced animations and interactivity using Framer Motion and GSAP, enhancing the user experience with visually appealing effects. Utilizing Next.js's built-in routing system, the site features dynamic routes that ensure seamless navigation without page reloads.

The project also focused on SEO optimization to improve search engine visibility and ranking. By implementing multilingual support, the site caters to a global audience, providing content in multiple languages. Integrating a custom translation system allowed for easy management of translations and ensured a consistent user experience across different language versions of the site.

Achieving a balance between high-end animations and optimal performance was a significant challenge, given the complexity of animations with Framer Motion and GSAP. Additionally, integrating dynamic routing while maintaining a 100% SEO score involved advanced configuration of Next.js's capabilities, which was crucial for ensuring that all pages were crawlable and indexable by search engines